Sunday Times Top Brands Survey Awards
Avis wins car-rental award for the 15th year runningAvis has been named the winner of the car-rental category in the annual Sunday Times Top Brands Survey Awards – the 15th consecutive win for the company in the prestigious awards survey.
Avis received the award at a gala function on 24 October at the Empire venue at Sunday Times headquarters in Parktown.
“It’s always humbling to be recognised by our customers,” said Rainer Gottschick, Chief Executive for Avis Rent a Car Southern Africa. “They are the whole reason we’re in business, and to know we have their respect makes it all worthwhile.”
“That we have been successful over so many years, shows we have managed to make putting customers first a consistent part of our approach,” he said. “This award will motivate us to keep exceeding our customers’ expectations and to continue building the long-lasting relationships that underpin all business success.”
Now in its 20th year, the Top Brands survey conducted by Kantar TNS on behalf of the Sunday Times, is seen as a leading barometer of consumer brand sentiment in South Africa. The 2018 survey polled around 3 000 individuals aged 18 years and older in both metropolitan and non-metropolitan areas of South Africa to establish a ranking of Top Brands in 32 Consumer categories.
The final index scores from the survey are consolidated to create the Top Brands rankings, which reflect brands’ standing in the minds of the consumer as well as their strength in the marketplace.